Outbound for Indian B2B SaaS startups
Founder-led sales gets a SaaS company to its first customers, but it rarely scales past them. I take on the outbound work, finding companies that match your best customers, booking demos with the right buyers and helping you close, so the founder can focus on product and the biggest deals.
Why it is hard
- The founder is the only person who can sell, and their time is the limit.
- Hiring a first sales rep is expensive and often fails without a proven playbook.
- Outbound tools are easy to buy, but targeting and messaging decide whether they work.
How I approach it
- Define the ideal customer from the accounts that already pay you and renew.
- Find look-alike companies and the triggers that make them buy, such as new hires or funding.
- Run outreach and book demos for you, or with you on the call.
- Write down what works, so the playbook is ready when you hire your first rep.
Why me
I have sold and led sales for SaaS and technology companies, and built the qualification and pipeline routines that new reps can follow.
Questions
Should a seed-stage SaaS company outsource outbound?
Only once you have paying customers and know who buys. Before that, the founder should sell directly to learn the market. After it, outsourcing the outbound work frees the founder without losing what was learned.
Will you hand over the playbook?
Yes. The research, messaging and lessons are written down and stay with you.
Tell me what you sell and who you want to sell it to.
Six short questions, then pick a time on my calendar. The first call is a free discussion with no obligation.
Or call or WhatsApp me on +91 91487 84641 · WhatsApp